Lorde addressed the audience at the Real Cool Festival in Madrid by criticising the aesthetic of artificial intelligence glasses. During her performance, the singer noted that distinguishing between ordinary sunglasses and smart devices has become increasingly difficult. She referred to the technology as “fucked up” and explicitly stated that such hardware is not sexy. While she did not name specific brands, the festival sponsor Ray-Ban has partnered with Meta to produce similar smartglasses. The comments were recorded on video and shared widely on social media platforms.
This reaction highlights growing public ambivalence towards wearable technology that integrates digital functions into daily life. The artist’s criticism suggests that current designs may fail to integrate smoothly with human identity or social interaction. Such feedback indicates that consumers might reject devices that feel intrusive or uncomfortable rather than practical.
* The festival featured Ray-Ban Meta as a primary sponsor.
* Lorde described the distinction between real and artificial elements as blurred.
* Her remarks specifically targeted the visual appeal of smart eyewear.
