OpenAI and Anthropic have slashed prices for their latest models to stop customers from switching to cheaper Chinese alternatives. This price war occurs as rising costs force companies to reduce usage and seek lower-cost options. Moonshot and DeepSeek are capitalising on this shift by offering competitive rates that appeal to users in Silicon Valley and Europe. OpenAI recently announced an eighty percent cut for GPT-5.6 Luna, describing it as its fastest and most affordable option. Anthropic launched Claude Opus 5, claiming it offers frontier intelligence at half the price of its more capable Fable 5 model.
The primary impact is a forced reduction in operational expenditure for businesses relying heavily on large language models. Companies must now justify every token used against significantly cheaper domestic and international competition. This pressure may accelerate the adoption of smaller, specialised models over general purpose systems.
* OpenAI reduced GPT-5.6 Luna pricing by eighty percent
* Anthropic priced Claude Opus 5 at half the cost of Fable 5
* Chinese firms Moonshot and DeepSeek are gaining market share




