Key Takeaways
- OpenAI is reportedly preparing legal action against Apple over a failed integration of its AI assistant, ChatGPT.
- This could be the first time an OpenAI partner feels “burned” by Apple’s control and policies.
- The partnership was initially seen as a potential goldmine for new subscriptions and prominence on one of the world’s most-used mobile ecosystems.
- However, OpenAI has grown increasingly frustrated with the integration being buried within Apple’s ecosystem and failing to meet revenue projections.
OpenAI is not alone in its discontent. TechCrunch reports that previous partners of Apple have also faced similar issues:
The Long History of Disputes Between OpenAI and Apple
- Google Maps: The removal of Google Maps from the original iPhone in 2012 led to a public apology from Tim Cook, CEO at that time.
- Adobe: Adobe has faced friction over the exclusion of its software on Apple devices. This tension was heightened by the launch of Android phones after the iPhone’s debut.
- Spotify: Spotify accused Apple of favoring its music streaming service, leading to a €1.8 billion fine from the European Commission in 2024.
In recent years, some partnerships have improved:
New Partnerships and Deals
- Google as AI Infrastructure Partner: Google is now Apple’s AI infrastructure partner, having struck a multiyear deal in January to power the next generation of Apple Intelligence with Gemini models.
- Apple-Powered OpenAI: Despite tensions, OpenAI has also partnered with Apple for its AI services. However, these partnerships are currently under scrutiny due to legal disputes involving Elon Musk and other issues related to OpenAI’s independence.
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